by Crux KC | Oct 31, 2023 | Podcast
For our 12th episode, Crux Founder & CEO Melea McRae turns the tables and interviews our host, Ethan Whitehill, President & CCO at Crux. Ethan shares his entrepreneurial journey, the un-agency’s plans to “communitize” marketing, and why fast-growing...
by Crux KC | Oct 13, 2023 | News
(Photo courtesy of the Kansas City Business Journal) Crux Founder & CEO Melea McRae and President & Chief Creative Officer Ethan Whitehill sat down with Leslie Collins of the Kansas City Business Journal to discuss the company’s 2-year average annual...
by Tom Butch | Oct 12, 2023 | Strategy
By: Tom Butch Can a fraction be more than a whole? While perhaps imponderable mathematically, it’s a question that has genuine salience in the world of marketing…especially for those companies that are newly stepping into marketing, or expanding its breadth, as they...
by Ethan Whitehill | Oct 11, 2023 | News, Operations
By: Ethan Whitehill Growing up around sailboats, I learned early on that sailing isn’t just about catching the right wind; it’s also about knowing your destination and keeping your vessel on the right course. Today, as an entrepreneur, I find these lessons...
by Crux KC | Oct 3, 2023 | News
PRESS RELEASE For Immediate Release Kansas City, Mo. – In most organizations, sales and marketing clash in conflict. One local company has pivoted to unite both sides of the house to drive business growth. Crux-Xcelerate (Crux-X) combines sales and marketing acumen to...
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