Abby Smith


Director, Marketing Operations & Strategy

Abby’s passion lies in telling stories that inspire audiences to act. She’s a brand champion adept at leading and collaborating with teams to execute work that aligns with a client’s unique identity.

Abby’s years of agency experience have sharpened her account management, project management and strategic planning skills, and she thrives at bringing order to chaos. Be it digital and social media, direct mail, SEO content or the classic print ad, Abby is skilled in research-based, solution-oriented omnichannel marketing campaigns that drive tangible results, and her holistic understanding of each client blends all parts into a seamless whole.

A creative in every sense of the word, Abby is an avid crocheter who can cut a rug at ballroom dancing and West Coast swing. When she isn’t dancing, she can be found reading a great book or battling monsters in a round of D&D.


“I’m energized by finding new, creative ideas that become effective solutions for my clients.”




Bachelor of Journalism from University of Missouri.




The National Museum of Toys and Miniatures


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