ELIZA GRAVES

VP, Marketing & Client CMO

Eliza Graves is a forward-thinking marketing leader with over 20 years of experience driving innovation and growth for both emerging and established brands. As an entrepreneur and content creator, Eliza excels in crafting strategies that blend data-driven insights with creative storytelling, ensuring both brand resonance and measurable success. Her expertise spans all facets of marketing and brand positioning to operations management and client retention.

Eliza’s hands-on approach ensures that teams are equipped to execute strategies effectively, optimizing both internal processes and client engagement. Known for her ability to bring order to chaos, she is passionate about aligning big-picture vision with day-to-day execution, fostering a collaborative culture that drives growth.

A global traveler and lifelong learner, Eliza’s diverse experiences—spanning 42 countries—fuel her innovative mindset. When she’s not driving business growth, she enjoys diving into personal development books and true crime stories, balancing her professional life with entrepreneurship and being a mom.

In addition to her professional pursuits, she is actively involved in volunteer efforts, dedicating time to causes that support women in business and community development initiatives. Recently, Eliza was awarded the Community Ambassador MVP for the Cerner Charitable Foundation, leading the fundraising efforts for the year to provide equitable access to healthcare for children.

Eliza’s commitment to making a positive impact extends beyond the workplace, as she seeks to empower others to succeed and thrive.